
The Business Storyteller™ Essentials
Share Your Know-How & Experience
Support Staff

The Business Storyteller™
Make Key Messages Memorable
Middle Managers, Technical Specialists, and High Potentials

The Business Storyteller™ Advanced
Inspire and Provoke Action
Senior Managers, Senior Technical Specialists, and High Potentials
Business Issue
Every workday, vital messages that are communicated in conversations, meetings, and presentations are quickly lost – because they are not memorable.
This adds up to dozens of missed opportunities.


Business Need
There is a need for a training that can help employees at all levels craft and tell business stories that connect with and engage the listener. Support staff possess crucial knowledge, technical specialists hold complex details, and senior managers aim to inspire action.
Business Impact
When employees at all levels craft and tell business stories, several significant things happen:
Key messages are remembered
Stories can spread
People will act
A business story can go viral at the workplace

What are the core modules and objectives in The Business Storyteller™?

Search Your Experience

Structure Your Story

Add Impact
What is the difference between the versions?
We customise the programme for the different target learners, adjusting for simplicity, complexity, more practice, and more depth. The more advanced versions contain added material as learners require more knowledge and skills in their roles.
In High-Performance Presentations Coaching, we work one-on-one, in pairs, or in small groups with your senior managers, senior technical specialists, and high potentials to craft specific business stories to be used in a high-stakes presentation or public event.
Product Uniqueness
The Business Storyteller™ helps learners to see that everyone has a database of stories – it’s called experience. We help them to access this database. We provide tools. They hear and feel the impact of everyone’s stories. They learn that everyone can make an impact.

Post-Training Reinforcement
Our training programmes come with a user-friendly Behaviour Change system for the learner. Ask us about our solution that helps your staff to apply their newly acquired skills at work.